Aesthetics

The 'clean girl aesthetic' is a popular internet trend focused on a minimalist, effortless, and polished look. It emphasizes natural-looking ('no-makeup') makeup, glowing skin, slicked-back hair (often in a bun), simple gold jewelry, and a neutral-toned, well-fitting wardrobe. The overall vibe is one of being put-together and healthy without looking like you tried too hard.

Cottagecore is an internet aesthetic and lifestyle movement that celebrates an idealized, romanticized vision of rural and farm life. It emphasizes simplicity, self-sufficiency, and harmony with nature. The aesthetic is characterized by things like baking bread, gardening, foraging, picnics, flowy dresses, and rustic, cozy home decor.

Dark Academia is a popular internet aesthetic and subculture romanticizing a life of classical studies, literature, and the pursuit of knowledge, often with a moody, melancholic, and slightly mysterious atmosphere. The aesthetic is heavily inspired by classic literature, European university life, and historical periods like the 19th century. Common visual themes include tweed jackets, old libraries, gothic architecture, and handwritten letters.

'Gorpcore' is a fashion aesthetic centered around wearing functional outdoor and hiking apparel, like fleece jackets, puffer vests, cargo pants, and trail running shoes, in an everyday, urban context. The name comes from the acronym for a common trail mix snack: 'Good Ol' Raisins and Peanuts.' The aesthetic prioritizes practicality, comfort, and a rugged, utilitarian look.